BP Case Essay Example | Topics and Well Written Essays - 750 words

BP Case - Essay ExampleAs a result, he outsourced and collaborated with Burmah Oil Company. Together, the devil companies made their first successful oil discovery in 1908. Numerous transformations and ownership details alterations followed this incidence. During this academic degree, the constitute was Anglo-Persian Company. The British government secured several shares, propelling the companys progress (Kim and Marques 1). The British influenced the initial engross of the company. The primarily aim for searching and mining of oil was the need to fuel British aircrafts and vehicles in the domain of a function war I and probable future wars (Kim and Marques 2). Claims that the company neglected workers safety were common during the early stage in the companys development. The manual workers and the surrounding communities experienced food shortage and health crises in spite of recording the largest oil refinery in Iran, and becoming a superior fuel supplier to the Allied force s in plunk for World War. The infrastructure remained a concern for the community, while the company, now referred as Anglo-Iranian Oil Company (AIOC), vie a blind eye. The failing national trust made the Iranian government to smash out the company. Following a coup, the AIOC returned and rebranded to British Petroleum (BP) (Kim and Marques 7) After its come back, the Middle East exoteric still resented the company despite establishing environmental-friendly oil pipeline-network to several refineries. The pressure mounted until BP finally decided to collide with action. It rebranded the logo from British Petroleum to Beyond Petroleum and the management swore to explore other eco-friendly energy sources as a new measure of conserving the environment. However, the pledges of transformation did non reflect in the ensuing BP operations. A upshot of separate accidental disasters followed until the most recent disaster, Oil Spill in the Gulf of Mexico, 2010 (Kim and Marques 1-7). C ommunication mathematical process A strong internal communication system reassures the public and makes them confident ambassadors of the organization. The principles outlined below establish effective internal communication processes and systems according to the professional analysis. The surveys check on employees views, interests and opinions. The management get out not establish system, rules and policies that will effectively enhance internal communication unless it understands its ply accordingly. Fulfilling promises The management should secure that promises made to the stave are met in time. This reduces the risk of losing trust in the employees that ultimately leads to reduced look for official or upstream communication. Celebrating success and communicating the brands value. Some employee performs their tasks devoid of motivation. These staff members do not believe in the organizations goals. Consequently, they may create a negative attitude in other staff members. Aw arding members who perform exceptionally shows that the firm is focused. Communication diversification Diversification involves incorporating other communication conduct and forms that differ from usual ones. For example, the management team may take tea with the subordinate staff to rectify informal communication and interaction within organization. This process eventually promotes motivation and confidence among workers. Reassuring the staff Reassuring the staff especially when the media attacks the organization is vital.